Opens a new windowEver since the early 1990s, when supermodel Christy Turlington first showed off her belly ring on a London runway, belly button piercings have steadily gained popularity in mainstream culture. Other models were quick to follow Christy's lead, then pop stars like Madonna adopted the trend, and the rest, as they say, is history! Maybe you're thinking about having your belly button pierced, or maybe you've had a navel piercing for years. Whatever the case, if you're in the market for a hot new belly button ring, we have a selection that'll blow you away!

Factors to Consider When Choosing a Belly Ring

Where should you start when looking for a new belly ring? There are several factors to consider when shopping for belly button rings:Opens a new window Placement - Do you have a traditional belly button piercing above your navel, or are you shopping for jewelry for a unique navel piercing? Maybe you have a lower navel belly piercing or a cool pattern, like the double, triple and quadruple belly piercings sported by some of the girls in the belly button piercing picturesOpens a new window section of our photo gallery. Different types of navel piercings require different styles of jewelry, so take the placement of your belly button piercing into consideration before you start shopping for navel rings. For instance, if you have a lower belly piercing, you may be interested in our Top Down Belly RingsOpens a new window, which are reverse belly button ringsOpens a new window that have the charm at the top of the barbell instead of the bottom. Material - If you have a metal allergy, then any metal navel piercing ring you purchase should be made of either stainless steel, titanium or PTFE/BioFlex. Surgical steel belly ringsOpens a new window, titanium navel ringsOpens a new window and BioFlex belly button ringsOpens a new window are the least likely to trigger an allergic reaction. Titanium is the most inert metal that body jewelry is made from, so if you're extra sensitive, opt for a solid titanium belly button ring. Opens a new windowIf you've had a reaction to your jewelry in the past, it was most likely because it was cheaply-made jewelry with a high nickel content. If you purchase high-quality jewelry with low nickel content, you may be able to wear belly rings made of other materials, like sterling silver belly button ringsOpens a new window or gold belly button ringsOpens a new window. Style - Some people prefer to wear captive bead ringsOpens a new window as belly button jewelry, but bent barbellsOpens a new window are the most popular style of belly ring. Initially, you may wear a plain bent barbellOpens a new window as your belly button piercing starter jewelry, but once your piercing is fully healed, there are endless belly ring options available to you! Choose from dangle belly ringsOpens a new window, jeweled belly ringsOpens a new window, cool belly button ringsOpens a new window with fimo (clay) decorationsOpens a new window on them, and many other styles.Opens a new window Size - 14 gauge belly button rings with 7/16"-long shafts are more common than any other size, but we carry belly rings in many other sizes. In fact, Painful Pleasures has one of the world's largest selections of navel rings with more length, gauge and style choices than you'll find anywhere else online. Choose from 10g, 12g and 14g belly button rings in a variety of lengths. We even have an entire section dedicated to longer pregnancy belly ringsOpens a new window, so you can continue to rock your hot belly piercing throughout your pregnancy! If you need a barbell in a larger or smaller gauge than the more common 10-14g sizes, we can special order custom belly button ringsOpens a new window that meet your exact specifications, or you can shop our large selection of bent barbellsOpens a new window which come in a wide variety of gauges and lengths.

Ready to Start Shopping for Belly Rings?

Once you have an idea of the material, style and size belly ring you want, check out our Belly Button RingsOpens a new window section as a whole, or jump to a specific product category by clicking one of the links below.

• Add a pop of color to any ensemble with our Acrylic Belly RingsOpens a new window, which come with balls in fun styles, dangly charms, and other cool acrylic decorative ends. (Most of these belly rings have surgical steel shafts.)
• Add a little Asian flare to your wardrobe with one of our Bali Belly RingsOpens a new window from Indonesia.
• Show off your svelte waist with one of our Belly ChainsOpens a new window, which are available in stand-alone styles (i.e. back chainsOpens a new window that you can wear whether or not you have your belly pierced) and paired with a belly ring (i.e. pierced belly chainsOpens a new window, where the chain threads through a belly ring).
• Add a little glitz, glam and sparkle to your outfit with our Crystal Explosion Navel RingsOpens a new window and Jeweled Belly RingsOpens a new window!
• If you want a cool belly button ring with a unique decorative end, check out our Fimo Clay Belly RingsOpens a new window. These have cute clay decorations on them.Opens a new window
• For a more sophisticated look, check out our Gold Belly Button RingsOpens a new window. They're available with matching jeweled tops and in a variety of other styles. Choose from yellow 14k gold belly rings, white gold belly button jewelry and other options.
• Sports fans love our Baseball Belly Button RingsOpens a new window and NFL Football Belly RingsOpens a new window, which feature popular football and baseball team logos.
• Our Dangly Belly Button RingsOpens a new window will catch the light and draw attention to your sexy belly button piercing as they sway beneath a cropped top or bikini.
• Navel ShieldsOpens a new window fill the belly button and/or frame it with a pretty charm.
• For a belly button ring with some old-school charm, check out our Vintage & Opal Belly RingsOpens a new window.
• Express yourself with a Logo Belly Button RingsOpens a new window that features a fun phrase or little icon, like a smiley face or heart.
• We have Pregnancy Belly RingsOpens a new window with extra-long barbells so you can comfortably wear throughout your pregnancy. After having your baby, cut the BioFlex barbell shorter to fit your post-baby body and keep wearing it!
• PTFE BioFlex Belly Button RingsOpens a new window allow you to cut the shaft to the perfect length for you. Plus, they're made of a flexible material that's super comfortable to wear.
• Top Down or Reverse Belly Button RingsOpens a new window are a cool alternative to traditional navel rings. The decorative part starts at the top of your piercing instead of at the bottom of the belly ring shaft. These are especially great types of belly rings for those with lower belly piercings.Opens a new window
• Why settle for a plain bent barbell when you can shop our Unique Belly Button RingsOpens a new window to find a navel ring with a cute charm that suits your personality?
• Venus Hoop Belly Button RingsOpens a new window are lovely belly rings. Each includes a ball surrounded by a hoop that nestles into the belly button with several dangling beads below.
• Let the world know your sign at a glance with one of our Zodiac Belly RingsOpens a new window!
• We offer a variety of Titanium Belly Button RingsOpens a new window and Surgical Steel Belly Button RingsOpens a new window like captive bead rings, bent barbells, and other designs. These are especially ideal for people with metal allergies.
• Outside of our main Belly RingsOpens a new window section, you'll find captive bead ringsOpens a new window and bent barbellsOpens a new window that can be worn in belly button piercings.

Happy shopping!